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Australians urged to holiday at home to help fire recovery

AUSTRALIANS are being encouraged to throw their support behind Australia’s tourism industry in the wake of the devastating bushfires by holidaying in their own backyard.

Tourism Australia has launched its Holiday Here This Year campaign which taps into the overwhelming goodwill and support for local communities impacted by the recent bushfires.

The campaign urges Australians to plan, book and take domestic holidays and share their experiences with friends and online.

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